Tools

Free business and SEO tools

Focused calculators and generators for online sellers, marketers, and content-led growth.

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Calculator

Cost Per Lead Calculator

Calculate cost per lead from ad spend and leads generated for paid lead generation campaigns.

Topic: cost per lead calculator

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Calculator

Budget Pacing Calculator

Check whether campaign spend is ahead, behind, or on pace compared with the planned advertising budget.

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Calculator

Ad Spend Calculator

Estimate ad spend and daily budget from target revenue, target ROAS, and campaign length.

Topic: ad spend calculator

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Calculator

Payback Period Calculator

Calculate customer acquisition payback period from CAC, monthly revenue per customer, and gross margin.

Topic: payback period calculator

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Calculator

MER Calculator

Calculate marketing efficiency ratio from total revenue and total marketing spend for blended paid marketing performance.

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Calculator

AOV Calculator

Calculate average order value from total revenue and number of orders for ecommerce, ads, and store performance reporting.

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Calculator

LTV Calculator

Calculate customer lifetime value from average order value, purchase frequency, customer lifespan, margin, and CAC.

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Calculator

CPA Calculator

Calculate cost per acquisition from ad spend and acquisitions or conversions for paid marketing campaigns.

Topic: cpa calculator

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Calculator

CTR Calculator

Calculate click-through rate from impressions and clicks for ads, emails, search results, and campaign reports.

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Calculator

CAC Calculator

Calculate customer acquisition cost from total sales and marketing spend and the number of new customers acquired.

Topic: cac calculator

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Calculator

ROAS Calculator

Calculate return on ad spend from ad revenue and campaign spend, then see how much revenue each dollar of advertising produced.

Topic: roas calculator

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