Calculator
Pipeline Velocity Calculator
Calculate sales pipeline velocity from opportunities, deal value, win rate, and sales cycle length.
How to use it
Enter the number of open sales opportunities.
Enter average deal value.
Enter opportunity win rate.
Enter average sales cycle length in days.
Review pipeline velocity and expected revenue.
FAQ
What is pipeline velocity?
Pipeline velocity estimates how much revenue a sales pipeline is expected to produce per day.
How do you calculate pipeline velocity?
Multiply opportunities by average deal value and win rate, then divide by sales cycle length.
Why does pipeline velocity matter for marketing?
It connects lead generation and sales performance to expected revenue speed, not just lead volume.
More tools
ROI Calculator
Calculate ROI percentage and net return from revenue and investment cost.
ROAS Calculator
Calculate return on ad spend from ad revenue and campaign spend, then see how much revenue each dollar of advertising produced.
Blended ROAS Calculator
Calculate blended ROAS from total revenue and total ad spend across channels.
MER Calculator
Calculate marketing efficiency ratio from total revenue and total marketing spend for blended paid marketing performance.
Ad Spend Calculator
Estimate ad spend and daily budget from target revenue, target ROAS, and campaign length.
Budget Pacing Calculator
Check whether campaign spend is ahead, behind, or on pace compared with the planned advertising budget.
Related guides
Pipeline velocity vs sales conversion rate
Pipeline velocity and sales conversion rate answer different questions about sales funnel performance.
How to calculate pipeline velocity
Learn the pipeline velocity formula and how opportunities, deal value, win rate, and sales cycle length work together.
Pipeline coverage vs pipeline velocity
Pipeline coverage and pipeline velocity both describe pipeline health, but they answer different revenue questions.
How to calculate marketing funnel conversion rates
Learn how to calculate visitor-to-lead, lead-to-opportunity, and full-funnel conversion rates.
How to calculate sales pipeline coverage
Learn the sales pipeline coverage formula and how to compare pipeline value with revenue targets.
How to calculate lead-to-sale conversion rate
Learn the lead-to-sale conversion rate formula and how it connects lead generation to revenue.